Number One Rule of Communications
Number one rule of communications: Respect the Medium. If you are attacked on television, respond on television. If you face challenges in print, you must respond in print.
So, if you are under attack online, what do you do?
Speed Kills
Good news travels fast. Bad news travels faster. And speed kills on the Internet. NMS monitors the Internet for attacks, misinformation and rumors about our clients. We alert you to damaging information and take action to help mitigate damage and make sure your side of the story is told and heard in the real-time court of public opinion.
Who is watching your back?
Online Protection
Over the past seven years, we have protected clients across 40+ industries in each of our three practice areas from the threat and eruption of online attacks, rumors and misinformation. Below are a few examples. Call or email us to see how we can protect your bottom line online
A global food and beverage company is concerned about false and misleading rumors online about the ingredients of their products. New Media Strategies formulates an online protection and engagement campaign that quickly alerts our clients to misleading information and responds quickly and effectively to refute false information.
Results = New Media Strategies helps our client decrease the flow of false information about their product online by over 532%, while arming online audiences with facts on the issue.
NMS alerts a leading film client of an unofficial trailer leak that could impact key audience perceptions of the film prior to its multi-million dollar release. NMS works quickly in conjunction with film and entertainment sites across the Internet - to have the unauthorized and unofficial trailer removed and to mitigate potential backlash from fans that are looking for more information about the release.
Results = New Media Strategies helps our client keep control over their key assets and message as they march to a Box Office topping opening weekend.
A public affairs client is under assault by opponents online. NMS monitors the situation in real-time to ensure that it does not spread to other communities, and actively rebuts the criticism through a grassroots education campaign.
Results = New Media Strategies enables our client to respond rapidly to a changing political environment and influence the online debate.